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Monica's Bridal...Gut Feelings and Gorgeous Gowns

12/1/2023

Chattanooga boutique thrives with clarity, confidence and a complementary team.

New to Allure Bridals executive team: Marco Montenegro, Chief Growth Officer; Maria Montenegro, Senior Sales Executive; and Raquel Cadourcy, Chief Marketing Officer.
New to Allure Bridals' executive team: Marco Montenegro, Chief Growth Officer; Maria Montenegro, Senior Sales Executive; and Raquel Cadourcy, Chief Marketing Officer.

Allure Bridals Bolsters Team with Chief Growth and Chief Marketing Officers

12/4/2023

Hiring of Marco Montenegro as Chief Growth Officer, Raquel Cadourcy as Chief Marketing Officer, and Maria Montenegro as senior sales executive, signals the next stage of growth for Allure Bridals

Maggie Sottero Designs' Sustainability Campaign Gaining Traction

11/15/2023

On the near anniversary of its sustainability focus, recent initiatives showing positive impact.

Celebrating 10 years of European Bridal Week April 13-15

11/13/2023

From April 13-15, this trade exposition will again welcome visitors from across the globe to Messe Essen, Germany...

Clarisse Designs Spring 2004
Clarisse Designs Spring 2004

Clarisse Designs named official Pageant wear sponsor for 72ND Miss Universe

10/30/2023

Clarisse Designs to provide all 90+ delegates dresses for the opening numbers of the Preliminary and Final competitions

ANDMORE announces date changes for Formal Markets in 2024

10/6/2023

Atlanta and Las Vegas host earlier August editions:  Atlanta: Monday, July 29 – Friday, August 2; Las Vegas: Sunday, August 11 – Tuesday, August 13

UPDATE: JLM Couture financial restructuring plan

11/14/2023

11/14: JLM Couture, Inc., indicates restructuring plan progressing as expected, with the company moving quickly through the process.

Style and action at the Amarra showroom.
Style and action at the Amarra showroom.

Spring 2024 Market Review - Atlanta

9/1/2023

Our gallery of the faces, fashion and fun of August/September Markets – Atlanta

More Updates

The VOWS Profile

Store Profiles

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VOWS profiles bridal retailers who have a minimum 10-year history of success, community involvement, and customer service. We profile small couture stores, large regional stores, and everything in between.

To be considered for a VOWS profile, please complete the form below, and tell us a little bit about you and your store!

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Monica's Bridal...Gut Feelings and Gorgeous Gowns

Chattanooga boutique thrives with clarity, confidence and a complementary team.

Monica's Bridal...Gut Feelings and Gorgeous Gowns

Owners of the building and The Ultimate, Fawn Merlino and Heather Siegel, in the middle of the 10,000-sq-ft store filled with more than 20,000 dresses.

The Ultimate...Thriving Through Transformation

The Ultimate. . . Peabody, Mass. boutique excels for 54+ years by embracing change. 

The Ultimate...Thriving Through Transformation

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VOWS focuses on the day-to-day operations of an independent bridal salon and wedding consultant, and bridal and accessory fashion trends.

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VOWS: is a bimonthly publication designed for bridal and wedding professionals, with an emphasis on salon operations and bridal fashion trends. It is not available on newsstands or to the bride.

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