The VOWS Profile
VOWS profiles bridal retailers who have a minimum 10-year history of success, community involvement, and customer service. We profile small couture stores, large regional stores, and everything in between.
To be considered for a VOWS profile, please complete the form below, and tell us a little bit about you and your store!
Click Here for the VOWS Store Profile Request form.

Harmony & Heritage
Jul 1, 2023
Janene's Bridal...An unfolding love story, straight from the heart of the San Francisco region.
To be Profiled by VOWS
VOWS profiles bridal retailers who have a minimum 10-year history of success, community involvement, and customer service. We profile small couture stores, large regional stores, and everything in between.
To be considered for a VOWS profile, please complete the form below, and tell us a little bit about you and your store!
Click Here for the Retail Standout Request form.

How Seng Couture Learned to Soar
May 1, 2023
After a bleak start, the family-owned boutique has become one of New Jersey’s top bridal boutiques over the last decade.

Debt-Free and Thriving!
Mar 1, 2023
Marcella's Bridal: Strong financial acumen and a heart for the customer propels family-owned Spokane, Wash.-boutique’s success.

Building the "Why"
Jan 2, 2023
Sarah's Bridal Gallery: After 20 years in bridal, Sarah Lauer leans on an evolving sense of purpose to drive her boutique’s success.

White Magnolia: 10 Stores and Counting!
Nov 18, 2022
White Magnolia Bridal Collection owners Kerrie Hileman and Mallory Thorburn continue to expand their successful multi-city concept.

The VOWS Profile: The Wedding Shoppe
Sep 1, 2022
Drawing inspiration from a variety of sources, Michelle McFarland propels The Wedding Shoppe to new heights.

The VOWS Profile: Fiori Bridal Couture - Hidden Gem
Jul 1, 2022
In tiny Essex Junction, Vt., family-owned Fiori Bridal Boutique makes a big impression.

The VOWS Profile: Sposa Mia Couture - Love in the Lone Star State
May 1, 2022
In south Texas, Sposa Mia Couture dazzles with a resilient, customer-centric spirit and sparkling new boutique.

The VOWS Profile: Aurora Bridal - A Childhood Dream Come True
Mar 1, 2022
Florida boutique excels over nearly three decades thanks to a strong support system and flexible approach.

The VOWS Profile: Destiny's Bride - There's a Reason it's Called Destiny's
Dec 1, 2021
Lisa Daversa-Paurich guides Destiny's Bride to its 25th anniversary

The VOWS Profile: StarDust Celebrations - Healthy Habits
Sep 1, 2021
How a pair of former nurses captured success in the bridal retail game.

The VOWS Profile: Swoon Bridal - Making Brides Swoon
Jul 1, 2021
Michelle Depoali and her team in Reno, Nev., have captured success with a vibrant culture, compelling gown selection and “kill ‘em with kindness” attitude.