The VOWS Profile
VOWS profiles retailers who have a minimum 10-year history of success, broad community involvement, and exceptional customer service. To be considered for a profile Click Here for the Store Profile Request form.
July August Digital VOWS!
Jul 22, 2025
This issue:
VIP Appointments drive sales!
AI impacting how you connect with brides...
Profile: Bella Rosa Bridal and Formal, Edmond, OK
God, Guns & Growth
Jul 1, 2025
The faith-fueled blueprint behind one of Oklahoma’s most beloved – and profitable – bridal brands.
Legacy, Leadership, Longevity
May 1, 2025
How Bridal and Formal has thrived through 46 years, three generations and countless trends.
May-June Digital VOWS!
May 14, 2025
This issue:
Tell your story...Win their hearts!
Your peers comment on Tariffs...
Profile: Bridal and Formal Cincinnati
Stitched With Love
Mar 1, 2025
Jackson, Tenn. boutique blends legacy, alterations and commitment into a solutions-oriented offering.
March-April digital edition
Mar 5, 2025
This issue:
Quinceaneras are bigger than ever!!
What makes your boutique unforgettable?
Profile: Rina's Bridal Boutique
Jan-February VOWS Digital edition
Jan 17, 2025
This issue:
Poffie Girls... A mother-daughter 50 year legacy
Modern Brides' Mindset Part two
Predictions for 2025... and more!
The Marketing Maven
Nov 1, 2024
Bridget Moore, owner of three Maryland-based boutiques,
excels with a laser focus on marketing.
Nov-December VOWS Digital edition
Nov 18, 2024
This issue:
K&B Bridals... mastering the marketing game
A look at 2025 Brides
Trends of today's bride
The Un-Bridal Store
Sep 1, 2024
It may not be traditional but Brandi’s Bridal Galleria, Etc., sure has been successful!
Heart of a Teacher
Jul 1, 2024
Mindi Linscombe’s Colorado Springs boutique thrives through education – of brides, staff and other owners.
Sophia's Bridal & Tux - A Juggling Act
May 1, 2024
Jessica Limeberry adeptly balances four thriving stores, a bustling family and new coaching business.
