News
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Turn Scrolling Into Store Visits!
May 1, 2026
Plus: Know your bride, close more sales, and get involved with your community!
Follow The Path
May 1, 2026
Francesca Ripple didn’t build her boutique by following a business plan – she built it by pursuing opportunity, relationships and reinvention.
National Bridal Market concludes successful show
Apr 3, 2026
Sold out event draws increased attendance over March 2025
Atlanta Market and Atlanta Apparel move dates to June 9-14
Mar 26, 2026
Expanded Hotel Offering and Timing Shift Ensure No Disruption due to FIFA World Cup
Melange de Blanc market to add value to showroom experience
Mar 18, 2026
Events, educational program, and Editorial Suite on agenda
VOWS looks at AI and Accessories!
Mar 13, 2026
Plus: 50 ways to elevate the experience without breaking the bank!
Morilee New York Returns to Independent Ownership
Feb 24, 2026
Acquisition by CEO Serphos strengthens long-term focus and retail partnerships
Formal Apparel Healthcare Association to Help Bridal Retailers Compete for Talent
Feb 23, 2026
FAHA to offer competitive health benefits for boutiques
Leading Legacy Into the Next Era
Jan 1, 2026
Olivia DeAngelo honors VOWS Bridal’s roots while executing strategic pivot
Idan Cohen, IDAN by House of Idan
Feb 17, 2026
Designing bridal with passion and deep appreciation for life’s everyday moments




