Industry Updates
The following updates and articles have been published within VOWS magazine, and are available here as each is topical and of continued interest to our readers.
Note: not every story published in VOWS is available on line.
Looking for current or past articles on a specific topic (such as selling, training, accessories, merchandising, etc.)?
Submit a request HERE and we'll search the VOWS archive and follow up!
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NOTE:
To view the online archive of current and past VOWS Store Profiles, please visit this page:
https://www.vowsmagazine.com/retail-standout
IDAN Atelier Couture 2027 collection inspired by Michelangelo
Oct 22, 2026
Idan Atelier F/W 2027 impresses buyers, media at NYBFW
Watters celebrates 40th anniversary during NYBFW
Oct 21, 2026
Celebrates brides, retailers and relationships behind brand
Justin Alexander event woos and entertains NYBFW buyers, media
Oct 21, 2026
FW27 Crescendo presentation memorable season kick off
Casablanca returns to NYBFW with intimate event
Oct 21, 2026
Gathering brought together influential voices to share brand vision
Something Worth Preserving
Oct 1, 2026
For more than 80 years, Evaline’s Bridal has evolved with the times while holding tight to the relationships, family values and personal service that built its legacy.
Martina Liana Debuts Exclusive Kleinfeld Bridal Collection
Sep 29, 2026
Creative partnership with Martine Harris, Essense's CCO, and Dorothy Silver, Kleinfeld Director of Merchandising
Essense of Australia Summit Spotlights AI Role in Bridal Retail
Aug 3, 2026
Led by Martine Harris, event included runway presentations and hands-on training
Pronovias reinforcing commitment to North American bridal retailers
Jul 30, 2026
Announces new chapter of innovation, partnership, and growth under Cap Capital ownership
NAFAA Files Comments Seeking Formalwear exemptions in USTR Tariff Proceedings
Jul 17, 2026
Says proposed additional duties increase costs without advancing forced labor objectives
Morilee New York's Paparazzi is back...
Jul 9, 2026
2027 proms, pageants and parties collections to debut in Atlanta August 3-6
Industry Veteran Janet Fuldner Joins Bianco Evento
Jul 10, 2026
Joins the firm as as its new U.S. National Independent Sales Representative
Martine Harris offers prediction on Taylor Swift dress
Jun 29, 2026
Martina Liana head designer predicts gown will balance romantic styling with fashion-forward statement
