Brands announce Fall 21 market popup events schedules
1/18/2021
A number of brands have announced pop up market events in multiple cities for the months of Feb-April...
Cancel Culture and Bridal... Prep for Inevitable
1/11/2021
It is no longer enough to carefully parse our words in every email, blog post or Facebook update….We must also have a well-thought out PR crisis action plan
5 Reminders to Prep for Coming Season
12/31/2020
2021 is projected to be a huge bridal year... to best assist this surge of new and excited brides, here are five essential tasks to tackle now...
Morilee boutique-in-boutique program receives early acceptance
12/16/2020
The upscale, customizable bridal merchandising display program, available to a limited number of stores, has been well received
Addy Kestenband, Eddy K, optimistic about Post-Covid
11/30/2020
Addy Kestenband, EddyK Bridal, sees positive aspects resulting from COVID
Mary Nguyen, Bridal Collective, discusses COVID impact on Design
11/30/2020
Mary Nguyen, Bridal Collective, sees bridal trends of versatility and romance due to COVID
Tania Olsen identifies trends; describes impact on her collections
11/24/2020
Tania Olsen, Tania Olsen Designs, points out trends in what brides are looking for, and comments on its impact of her collections
Marionat's Levitt suggests accessories key for today's bridal experience
11/23/2020
Julie Levitt, Marionat, suggests that brides still want to feel like a bride, and accessories are critical to complete their vision especially now
Brideside.com abruptly closes; cites COVID as cause
11/18/2020
Brideside.com ceases operations and closes its five corporate stores, impacting approximately 3,500+ maids and brides
Moonlight Bridal's team sees industry as well suited to adapt
11/17/2020
Moonlight Bridal's Valerie Chin, Creative Director and Stephanie Chin, Operations Director, suggest that bridal is well suited to adapt to changes in brides, marketplace and industry, and quite capable of answering the challenge.
Madeline Gardner, Morilee creative director, on Covid's impact on design
11/15/2020
Morilee creative director Madeline Gardner, offers encouragement and insights on Covid's impact on bridal
Essense's Martine Harris excited for future, sees positive trends
11/13/2020
Martine Harris, Essense of Australia, sees an exciting future as design trends continue to evolve and boutique’s innovate the in-store experience
