House of Idan Collection for 2026 will be showcased at the upcoming Chicago Market in a separate showroom adjacent to the Mon Cheri Bridals Collections held in the Merchandise Mart downtown Chicago August 17-19.

Designer Idan has been dressing beautiful brides for years, most recently singer Demi Lovato and other recent top-list celebrities including Nicki Minaj and Carrie Underwood. His creations have been extensively covered in Vogue, Vanity Fair, Women's Wear Daily, and many other prestigious fashion and lifestyle publications.

In addition to new designs from his Atelier Collection, his new bridge collection will also be presented.

House of Idan gowns feature the newest fabrics, laces, specialty beading and treatments from the finest mills in Europe.

The sales team is led by Saundra Chung and James McAlvanah, two seasoned veterans that were most recently heading up sales and service at Reem Acra, prior to joining Idan and Mon Cheri.