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This issue:

VIP Appointments drive sales!
AI impacting how you connect with brides...
Profile: Bella Rosa Bridal and Formal, Edmond, OK

And urge you to do so too

October is just around the corner... here's how to show your support, in and outside of your boutique

Questions and confusion about status of tariffs

Brand's events and influencers to encourage brides, retailers

Gonzalez named to North American Formal Apparel Association 

Melange de Blanc and Coterie White co-founder addresses status, industry issues

Showcasing new designs from Atelier, and new bridge collection

Sales training, ready to ship inventory, shorter delivery dates

The faith-fueled blueprint behind one of Oklahoma’s most beloved – and profitable – bridal brands.

Thoughtful use of technology can support – not sabotage – your boutique.

Focusing on new generation of Prom-goers

Provides bridesmaids free AI-powered measurement scanning