News
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Brands announce Fall 21 market popup events schedules: Update
Feb 23, 2021
Updated 2/26: Pop up market events in Feb-April
National Bridal Market Chicago confirms August dates
Feb 10, 2021
National Bridal Market Chicago will return to theMART this August 22nd – 25th, 2021
Casablanca Bridal kicks off season with pop up event, new collections and programs
Feb 19, 2021
The latest design innovations of Casablanca Bridals’ Fall ’21 bridal collections were beautifully showcased during its first pop up event of the season
Cancel Culture and Bridal... Prep for Inevitable
Jan 11, 2021
It is no longer enough to carefully parse our words in every email, blog post or Facebook update….We must also have a well-thought out PR crisis action plan
5 Reminders to Prep for Coming Season
Dec 31, 2020
2021 is projected to be a huge bridal year... to best assist this surge of new and excited brides, here are five essential tasks to tackle now...
Morilee boutique-in-boutique program receives early acceptance
Dec 16, 2020
The upscale, customizable bridal merchandising display program, available to a limited number of stores, has been well received
Addy Kestenband, Eddy K, optimistic about Post-Covid
Nov 30, 2020
Addy Kestenband, EddyK Bridal, sees positive aspects resulting from COVID
Mary Nguyen, Bridal Collective, discusses COVID impact on Design
Nov 30, 2020
Mary Nguyen, Bridal Collective, sees bridal trends of versatility and romance due to COVID
Tania Olsen identifies trends; describes impact on her collections
Nov 24, 2020
Tania Olsen, Tania Olsen Designs, points out trends in what brides are looking for, and comments on its impact of her collections
Marionat's Levitt suggests accessories key for today's bridal experience
Nov 23, 2020
Julie Levitt, Marionat, suggests that brides still want to feel like a bride, and accessories are critical to complete their vision especially now
Brideside.com abruptly closes; cites COVID as cause
Nov 18, 2020
Brideside.com ceases operations and closes its five corporate stores, impacting approximately 3,500+ maids and brides
Moonlight Bridal's team sees industry as well suited to adapt
Nov 17, 2020
Moonlight Bridal's Valerie Chin, Creative Director and Stephanie Chin, Operations Director, suggest that bridal is well suited to adapt to changes in brides, marketplace and industry, and quite capable of answering the challenge.
Madeline Gardner, Morilee creative director, on Covid's impact on design
Nov 15, 2020
Morilee creative director Madeline Gardner, offers encouragement and insights on Covid's impact on bridal