More than 1,200 bridal retailers will have access to many of the world’s most fashion-forward bridal designers Oct. 12-14, 2022

Stay interviews are becoming an increasingly popular employee-retention method.

When the economy gets rough it’s crucial to keep going – but focus on an uplifting message.

You only get one chance to wow them – here’s how 16 boutiques do it.

Arthur Udell, patriarch of Morilee, business visionary, trend setter and industry guiding force passed away at age 93 with his beloved wife of 70 years, Evlynn, by his side.

Strike balance in your marketing efforts, building meaningful relationships along the way.

Sarah Alouache’s début launch has caught the attention of media, influencers, and brides with her focus on authentic, modern, and luxurious gowns and dresses…

Eight ways to counter COVID stress... and boost morale, build resilience and strengthen relationships

by Brian Lawrence
Hiring a bridal-focused professional for a web refresh offers many benefits for bridal boutiques looking to update their online presentation

Sue Rosenberger owner of Fantastic Finds, Lansing, Mich., has opened the first domestic True Society bridal store as part of Essense of Australia’s store partner program.

Slay Social Media in 2021with fresh ideas, trends and strategies for dominating the New Year.

Six creative ways boutiques are reconfiguring space in the COVID era.

In the new normal, bridal appointments are likely to look a bit different.