National Bridal Market Chicago is proud to welcome the Italian Trade Agency, “ITA,” for the first time this August with a dedicated area on the show floor featuring a curated assortment of Italian Bridal Brands.
The section featuring nine-plus bridal brands will be exhibiting with the support and representation of the ITA to promote the internationalization of Italian companies. Brands currently scheduled to participate include
Atelier Vanitas
CAPRI SPOSA
Elisabetta Polignano
EP Stars
Michela Elite
Michela Ferriero
RITA MODE MADE IN ITALY
Tommaso Cardullo by Galizia
Via Della Spiga Milano
Participating brands can be found here: www.nationalbridalmarket.com/ita. In addition, it will be hosting informal modeling and daily events in the ITA Lounge to connect retailers with brands.
Paola Guida, Deputy Trade Commissioner, Head of Fashion and Beauty Division, ITA, said “There is a rush of energy in the fashion industry as pandemic and logistics-related woes begin to ease a bit, and the excitement of getting back to work in a more robust way is undeniable. And in 2021, Italian exports to the US in the fashion sector significantly outpaced exports in 2019, pre-Covid. Last year, the U.S. imported almost $12 billion in Italian fashion and accessories products, which marked an increase of 58 percent more than in 2020, overcoming the results of 2019, pre-COVID, by 30%.
"This is all extremely positive news, and the Italian Trade Agency is proud to lend our full support to our extraordinary Italian brands and our US retailer friends to help them grow and do even more business together. Brands as it is to the multi-generational, family-operated, Italian artisanal brands that have passed down specialized techniques over decades - from often-remote, millworkers, master weavers, and more.”
Italian Trade Agency is the Governmental agency that supports the business development of companies abroad and promotes the attraction of foreign investment in Italy. With a motivated and modern organization and a widespread network of overseas offices, ITA provides information, assistance, consulting, promotion and training to Italian small and medium-sized businesses. Using the most modern multi-channel promotion and communication tools, it acts to assert the excellence of Made in Italy in the world.
For more information on the ITA and its presence in Italy and the world, visit: www.italtrade.com (English), www.ice.gov.it (Italian).
National Bridal Market Chicago will take place August 28-30 2022 at the renowned Merchandise Mart [theMART] in Chicago.
National Bridal Market Chicago is the leading tradeshow for Bridal and Special Occasion needs, offering the latest styles from the industry’s top manufacturers. The show is known for its diverse range of over 350 designers, its efficient & convenient show floor layout, and highly anticipated events and amenities – such as the Bridal Ball, Fashion Show, happy hours and more.
For more information on the National Bridal Market Chicago visit www.nationalbridalmarket.com. Discounted travel accommodations can be made at https://www.nationalbridalmarket.com/hotels