Enzoani has announced that bridal design stars Christopher Russell and Mark Russell have joined the company as Artistic Directors of its new ÉLYSÉE division.

Well known for their exceptional ability to create sumptuous and opulent gowns reminiscent of the golden age of European Design, Chris and Mark bring over 15 years of experience at some of the world’s leading Bridal and Eveningwear houses creating a unique and influential Design Aesthetic that has resonated with Brides around the world.

They spend several months in Paris each year drawing inspiration from the city’s rich history of decorative arts and design as well as the latest trends in modern fashion.

Chris and Mark’s design philosophy complements the aesthetic of the ÉLYSÉE collection, which is inspired by the harmony and balance of neoclassical art and architecture.

ÉLYSÉE is deeply rooted in traditional bridal design and uses modern silhouettes to accentuate and contour the figure. For Enzoani, celebrated for its couture bridal brands, ÉLYSÉE represents an expansion into the mainstream bridal market.

To further support the ÉLYSÉE division, Enzoani will shift its Beautiful collection to ÉLYSÉE, and will rebrand Beautiful as ÉTOILE.

ÉTOILE (the French word for star) will update the Beautiful collection with an infusion of youthful elegance, and will feature a signature body contouring fit in classic and contemporary silhouettes "to showcase Brides as the stars they are meant to be."

Mark Russell (pictured) and Chris Russell join Enzoani bridal house as artistic directors of Elysee division
Chris Russell, co-artistic director with Mark Russell for Enzoani's Elysee collection