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Editor's Blog

Shannon Hurd, Editor in Chief, oversees the editorial staff, content and direction of VOWS and its platforms. She often writes on the intersection of business and life. 

Rapid Response Program Debuts

Our mission: respond to any online story that misrepresents the industry

Fun Facts About Negative Reviews

They add credibility and can even enhance your conversion rate!

The Importance of Being Present

Focus exclusively on the moment
to get the best results.

Love and Loyalty

What’s more important:
Warm, friendly people or some very cool features?

What's In, What's out for 2018?

Goodbye Consultant's Corner, hello new column!

Year-end Reflections

Giving thanks for VOWS’ talented editorial staff!

Silver Linings

Tough times highlight the awesomeness
of our niche bridal community.

How to Lose an Employee in 10 Days

Are you committing this cardinal business sin?

Connecting via Social Media

Fancy bells and whistles are fine
but simple conversation wins every time.

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