Phone: 949 388 4848
Fax: 949 388 8448
Editor: Shannon Hurd
Creative Director: Karl Nazarro
Publisher: Peter Grimes
Year Founded: 1989
Collection(s): Vows Magazine; bimonthly magazine focusing on bridal and wedding fashion trends, and day-to-day
operations of bridal and wedding retail.
Categories:Web sites/media, retailer resources.
VOWS magazine’s mission is to fully engage today’s wedding professionals with uniquely tailored content that resonates, educates and reassures.
The business of bridal is presented within a premium quality print and digital environment that is informative, entertaining and influential.
For over 25 years, Vows Magazine has provided more than 1,000 in-depth, thought-provoking articles on the day-to-day business of bridal retailing and wedding consulting.
These feature articles examine:
- Prospering as an independent retailer and consultant,
- Promoting your business on-line and off,
- Effective merchandising and displays,
- Improve selling techniques and training your staff,
- Understanding fashion and consumer shopping trends and preferences.
Additionally, VOWS spotlights a specific product category, such as couture, bridal, bridesmaids, mothers and accessories, for in-depth coverage and discussion.
For over 25 years, we’ve provided the information you need to deliver top quality products while creating memorable customer service for your brides, grooms and Prom customers.
To update your company's listing information, please contact Vows here:
"It always seems impossible until it's done."
Shannon Hurd, Managing Editor, oversees the editorial content and direction of VOWS and its platforms. She writes on Social Media and the intersection of bridal business and life. Shannon's recent blog posts are below.
It’s authentic, informative, fun – and strategically effective.
Peter Grimes, Publisher and founder of VOWS Magazine. His comments are presented in each issue's Publisher's Note, and often address industry issues and pertinent news of the day. He can be reached at 949 388 4848 or via email
As we close out 2016, there are a number of undercurrents that should break the surface in the coming season and year