Updates

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Viktor Rolf launch partnership with Justin Alexander

Avant-garde luxury fashion brand Viktor&Rolf launched its first bridalwear collection

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Clarisse increases marketing to couture line

 In response to the rapidly growing sales of the Clarisse Couture line, Clarisse Designs

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Benjamin Walk debuts retail-only collection

Diva by Benjamin Walk is a brand new retail-only collection

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Jasmine Bridal reaffirms territory protections, no Internet selling position

Jasmine Bridal’s announced strategy of competitive pricing, territorial protection, trendy, unique styling and non-Internet sales has been very positive, according to the company. 

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Dessy's store-exclusive maids collection Studio Design favorably received

Reaction to Dessy’s exclusive-to-brick-and-mortar-stores Studio Design bridesmaids collection, and to its minimum pricing policy and sales incentive programs, has been very favorable

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Justin Alexander updates online experience for its bridal collections

Justin Alexander launches new website features, debuts new look for Sincerity and Sweetheart bridal collections

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Mon Cheri introduces Colette, a new private prom label

Colette for Mon Cheri new private label prom line designed to address challenges of today's Prom market.

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Beloved by Casablanca Bridal receives positive feedback from stores, brides

Brides and stores reacting positively to Casablanca Bridals' new Beloved collection, with its price point of $1000 MSRP.

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Kenneth Winston, Ella Rose bridal collections further developed by Private Label by G

After collaborating through various focus groups with retailers, Private Label By G has developed “beautiful designs featuring an unprecedented price point of $1,000 MSRP.

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Illusions Bridal offers sneak peek of 2017 headpiece and accessories collection

Illusions Bridal has released a sneak peek at its 2017 veil collection, highlighting the customization and personalization options that are at the core of its product offerings.

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